Marketing and Business Development Assistant

Marketing and Business Development Assistant

We are currently recruiting for a Marketing and Business Development Assistant for a Lancashire based firm.

To assist in the smooth running of the practice marketing department by providing a range of support services within the general office function.

Successful candidate must be a highly motivated, energetic individual with experience in online marketing, coupled with experience in the legal sector. Commercially focused with an eye for detail and a passion for generating new business through online channels and marketing a business to its full potential.

Ideal candidate will have knowledge of the following:-

• Client liaison – conversion of new business • Delivering a high quality user experience and customer journey • Marketing, including online marketing, digital and social media marketing • Web marketing strategy • Market and competitor analysis • Online sales and web development plan (including selection and management of agency • Securing significant traffic/new business through strong search engine exposure • Delivering an effective online marketing mix, making full use of: • • SEO, PPC, Social Networking & PR, mobile, analytics, review portals to name a few • • Offline marketing, increasing brand awareness locally through PR (LEP) and display advertising

• Agency selection • Implementation of internal processes • SEO friendly copywriting • Working with Data Analysts to monitor channel effectiveness and track revenues • Managing lead gen for broadband, lines and calls, mobile, AVG, energy and more • Managing lead processing and order fulfilment. • Delivering a commercially driven website specifically for generating new business. • Creating business opportunities for cross selling • Working with project management teams on propositions and on site usability to increase margins and web revenue.